New Product Launch

Office Supplies Packaged with Value-Added Refills

When you're manufacturing a new product aimed at consumers, you must first convince buyers and purchasing agents that the item will actually sell. Smart presentation materials and package design with high-impact shelf appeal go a long way toward accomplishing that goal. When these products were introduced at national trade shows, the brightly-colored graphics attracted attention, highlighted product benefits and differentiated the brand. Both the packaging and the sales materials were produced in English, French and Spanish, and featured QR Codes that linked to the company website.